OTTAWA - Ridership Indicators
Annual OC Transpo “revenue riders” (or “linked trips”) fell after 1984, and this overall downward trend was not reversed until 1998. The number of weekday peak period riders increased to 1985, remained relatively static to 1989, then declined to 1997.
Average Weekday, Saturday and Sunday Ridership (Revenue Passengers)
 
Average Weekday Peak, Midday and Evening Ridership (Revenue Passengers)
 
 
1972
1982
1987
1992
1997
2002
Weekday Riders
127,000
283,585
318,961
285,072
264,600
335,468
Index (1982 = 100)
45
100
112
101
93
118
Weekday Peak Period   Riders (a.m. & p.m)
89,281
155,924
188,506
171,943
155,407
191,400
Index (1982 = 100)
57
100
121
110
100
123
Weekday Midday Riders
27,178
87,943
95,050
81,949
76,870
101,921
Index (1982 = 100)
31
100
108
93
87
116
Weekday Evening Riders
9,398
34,232
27,016
28,657
29,946
40,692
Index (1982 = 100)
27
100
79
84
87
119
Saturday Riders
79,000
148,977
144,519
113,744
110,171
147,617
Index (1982 = 100)
53
100
97
76
74
99
Sunday Riders
24,000
40,395
43,562
44,623
60,362
87,344
Index (1982 = 100)
59
100
108
110
149
216
Rider km                        per Revenue Rider
5.6
8.7
10.0
10.0
10.0
10.0
Rider mi per Revenue Rider
3.5
5.4
6.2
6.2
6.2
6.2
Index (1982 = 100)
64
100
114
115
115
115
Transfers                       per Revenue Rider
0.25
0.29
0.40
0.41
0.40
0.40
Index (1982 = 100)
86
100
137
141
137
137
Customer Contacts per Million Revenue Riders
N/A
75.4
106.4
91.1
100.5
185.0
Index (1982 = 100)
 
100
141
121
133
245
1972 data were included above to provide historic reference.
The number of “weekday peak period riders,” “weekday midday riders” and “weekday evening riders” reported by OC Transpo was based on a 1985 origin-destination survey before 1990 and on APC (Automatic Passenger Counting) boarding data from 1990 (“September booking”). This change in methodology might account for some of the declines apparent post-1990. However, a clear downward trend in peak-period ridership was visible by 1993, and this was not reversed until 1997. Weekday midday ridership remained relatively static to 1999, then increased thereafter. Weekday evening ridership peaked at 1985, then fell sharply for two years thereafter. This indicator remained relatively static to 1997, and increased through 2002.
The number of Saturday and Sunday reported by OC Transpo was based on the 1985 origin-destination survey before 1993 and on APC (Automatic Passenger Counting) boarding data from 1993. Reported Saturday ridership increased to 1982, fell during the subsequent four years, then increased to 1987 and remained relatively static to 1989. Following a period of volatility (which does not coincide with implementation of APC), Saturday ridership increased from 1997 to 2002.
Reported Sunday ridership increased to 1982, then remained stable except for peaks during 1984-1986 and 1990-1991. (These might reflect changes in demand factors such as motor fuel prices.) Sunday ridership increased with the overall upward trend from 1997 to 2002.
 
Trends - Weekday, Saturday and Sunday Ridership per Capita;
Transfers per Revenue Passenger
(1982 = 100)
 
Year-to-year comparison of ridership per capita controls for the influence of population changes on absolute ridership levels. OC Transpo obtained large increases in weekday, Saturday and Sunday ridership per capita from 1972 to 1982. The greatest relative change occured in per-capita weekday ridership. This is not surprising because overall transit ridership is dominated by weekday work trips. Weekday ridership per capita remained stable to1987, fell somewhat during the following decade, then increased from 1997 to 2002. Saturday ridership per capita fell after 1982 but increased from 1992. Sunday ridership per capita, although small in absolute terms, is remarkably robust: this indicator experienced the smallest relative decline after 1982, began increasing several years before per-capita weekday and Saturday ridership also increased - and experienced the largest relative increase to 2002. Weekday and Saturday ridership per capita had not returned to 1982 levels, but Sunday ridership per capita was 50 percent greater at 2002 than at 1982.
The number of transfers per revenue passenger increased significantly from 1972 to 1982 but remained stable thereafter; the influence of this indicator is not apparent.
 
Trends - Weekday Peak, Midday and Evening Ridership per Capita;
Transfers per Revenue Passenger
(1982 = 100)
 
From 1972 to 1982, OC Transpo obtained relatively larger increases in weekday midday and midday evening ridership per capita than in weekday peak ridership, although the latter was larger in absolute terms. Peak ridership per capita increased through 1987, then declined to 1997. Midday ridership per capita remained stable for several years after 1982, then declined to 1997. Evening ridership per capita fell sharply after 1982 but “bottomed out” after a relatively few years. All three indicators increased from 1997 to 2002, but midday and evening ridership per capita experienced relatively larger increases than peak-period ridership per capita.
Again, the influence of changes in the number of “transfers per revenue passenger” is not apparent.
 
Trends - Customer Contacts per Million Revenue Passengers and Total Transitway km In Service
 
OC Transpo’s annual compilation of data and statistics contains no explicit indicator of customer satisfaction. The authors used the rate of annual customer contacts per million revenue passengers as a surrogate indicator of general customer satisfaction. Because the large majority of “customer contacts,” other than “information calls,” are typically composed of complaints, the authors believe that a positive change in the rate of “customer contacts” is likely to reflect a negative change in overall customer satisfaction - which results in increased numbers of complaints.
The authors emphasize that OC Transpo data do not distinguish between “commendations” and “complaints” (a distinction that would require some degree of judgement). Changes in the rate of customer contacts provides, at best, only a rough impression of changes in overall customer satisfaction.
In the chart above, the “Index of Incremental Transitway Expansion” shows year to year changes in transitway system length. An index value of zero indicates no change from the preceding year; an index value of 10 indicates a 10-percent increase in system length from the previous year, and so forth.
Examination of trends year by year from 1982 to 1997 reveals that positive changes in the rate of customer contacts coincides to some degree with expansion of the transitway network. This suggests - but merely suggests - that associated service changes generated increased numbers of complaints. This is not surprising. Transit professionals know that virtually all service changes generate complaints, even when overall customer satisfaction improves. A prolonged trend of increasing complaints would suggest - but merely suggest - decreases in customer satisfaction sufficient to discourage patronage.
The authors note, with interest, that the rate of customer contacts increased by 70 percent during 1985-1989. This trend coincided with a sharp increase in the rate and absolute number of “road calls” (below) - and the initial period of ridership decline post-1984. The underlying causal factors are not apparent; additional research is therefore indicated.
(OC Transpo customer contact data include “Internet” communications from 1997. The large increase in the rate, and the absolute number, of customer contacts post-1997 is believed to reflect the rapid increase in e-mail communication during this period. For this reason, the authors excluded data post-1997 from the chart above.)